Ovahri - Brand Identity

Ovahri is a new women’s wellness business that seeks to educate and empower women of all ages. The client was seeking a brand identity that felt sophisticated, friendly, and trustworthy. Since Ovahri provides educational services centered on menstrual and reproductive health, the client also required a clear and engaging icon system to illustrate business materials. As I crafted Ovahri’s brand identity, I sought to create designs that were feminine, fun, and engaging. The custom logo is inspired by the female silhouette and features an icon that symbolizes the female reproductive anatomy. This comprehensive visual identity system empowered my client to launch her business and begin making content quickly and easily.